For the last seven years, nobody had left the digital health company I co-founded. Well — two people left to try working somewhere else, and both came back after a year. Seven years, net result: zero.

I gave all our engineers the opportunity to pause their regular work for a week and experiment with AI. I asked everyone in the company to pitch software ideas that would be of value to their work. We let everyone self-organize – as we do, as a holacracy company without managers. 40 projects were pitched,…

When Joris Janssen , Reuben Shaffer , Ronald Scheffer and I assumed leadership of OMRON Healthcare Global ‘s digital health efforts exactly 425 years after our countries first met (April 1600, image 👆), we embarked on a journey to unite Japanese and Dutch cultures in a shared vision: to build a developer powerhouse that redefines…

Green On: The most pleasant and productive way to work. We wrote a book about our unique way of working and it became the #1 management book in 2022 in The Netherlands.

Behold our pets. They are many and cute.Nyan Nyan Woof Ribbit Blub Squeak